Beaugrenelle Shopping Mall Paris : The Wow Factor

Publish on Friday, 20 September 2013
In Category Fashion & Shopping

Beaugrenelle shopping mall Paris is a name soon to be on the lips of all dedicated shoppers. The new shopping area on the Left Bank of the Seine not far from the Eiffel Tower is to be opened in September. The mall is bold, daring and cutting edge; fully in keeping with the Paris tradition of being at the very forefront of fashion and the retail world. The Hotel Beaugrenelle Tour Eiffel is pleased to point out our close proximity to this magnificent new mall, with its 120 shops and ten cinemas, which will be just a short walk away.

Beaugrenelle shopping mall Paris designed for a new world of retail

In this age of online shopping when virtually all we require can be obtained at the click of a button, and many shops are struggling to survive, it takes something special to draw the crowds. It takes what architects call The Wow Factor. Today's shopping has to be something more than it has traditionally been to compete with the inexorable rise of the internet.

A shopping mall has to engage with the customers in a completely new way than has previously been the case. Shopping now has to be a special experience. The Beaugrenelle Mall, with its stunning façade of glass and steel, promises just that. Inside it carries out that promise with 45,000 square metres of walkways, atriums and escalators interweaving in a dazzling interplay of shapes and space. Bright, fresh and appealing, it is the embodiment of the truth that today a shopping mall has to fully engage with shoppers and fire their imaginations to succeed. An estimated fifty million euros has been invested in this magnificent mall, and it shows.

Opening of the Beaugrenelle Centre by Arka Studio for the SCI BEAUGRENELLE


Hotel Beaugrenelle Tour Eiffel is just a few metres from Beaugrenelle Shopping Mall Paris

What better way could there be to unwind after a busy day's retail therapy than in our welcoming, comfortable and friendly Hotel Beaugrenelle Tour Eiffel? What is more, you won't have far to carry your shopping to the Beaugrenelle quarter, as we are just a short walk away!


Picture copyright holder : SCI Beaugrenelle (Achievement : ARKA Studio)

back to posts